For Women Who Need the Beach: Cherie’s Coastal Calm, Reimagined

Some people carry the beach in their bones. My friend Cherie is one of them. And if you’ve ever closed your eyes in the middle of a stressful day and pictured the ocean just to steady your breath, you’re going to understand her work instantly.

Cherie is the heart and founder behind Stride Coastal—a small shop creating coastal wall art, phone cases, totes, mugs, and tumblers designed to bring the peace of the shoreline into your everyday rhythm.

But here’s what sets her apart:

She’s not focused on “beach house décor.” She’s focused on helping you bring the calm of the ocean into the life you’re living right now.

The Ocean Is Her Therapist

Cherie lives far from the coast. She’s a mom of three boys, with full days and a full heart—but every summer, she makes her pilgrimage to the beach. Usually along the Gulf Coast, from South Padre Island to Key West, but she’s wandered the East and West Coasts as well.

She understands what it feels like to need the beach yet can’t always get there. So she creates pieces that let you carry that feeling with you.

Not as decoration. As medicine for a busy soul.

Designed for the Ways You Find Coastal Calm

What I appreciate most about Cherie’s work is how intentional it is. She doesn’t create generic beach-themed pieces. She designs for the specific ways people settle into calm at the shoreline.

For those who sit and listen to the waves: Gentle patterns, quiet horizons, soft repetition. If your calm comes from simply being present, these designs will feel like home.

For those who stare into the deep blue: Rich, layered blues and drifting kelp—pieces that invite you to let your mind wander. If you find peace in the vastness of the water, start here.

For the shell gatherers: Small, perfect details—a single shell, the tiny treasures you spot when you slow down. If you recharge by noticing beauty up close, these are yours.

For the ones who love the movement: Repetitive, rhythmic scenes—sailboats gliding, waves rolling, the kind of motion that settles your spirit. If predictable movement soothes you, these will speak your language.

Every pattern is created exclusively by Cherie for Stride Coastal. You won’t see them anywhere else.

Made to Last

Stride Coastal pieces are built with thick, durable materials and fade-resistant inks. They’re machine washable, made to order, and made to last.

Because this isn’t a phase. It’s a part of who you are.

A few standouts worth peeking at:

• Cancun Afternoon — that unmistakable Caribbean blue that brightens a whole room

• Saltwater Surf — soft layers of shoreline blues that instantly slow your breathing

• Beach Fun Mug — somehow captures the calm of a quiet sunrise

• Palm Trees Tote — that easy aqua-blue that feels like summer even in January

  
  

If something speaks to you, trust that gentle tug. It’s there for a reason.

Cherie is offering 15% off your first order with code SAVE15NOW for a limited time.

👉 Shop Stride Coastal

If you’ve been craving a little more coastal calm in your life, friends, this is a beautiful place to begin.